This is the seventh episode of my brand new podcast CMO Stories: conversations with Chief Marketing Officers, Marketing Directors, Marketing Managers from all over the world about their challenges, tools and tactics.
My guest for this episode is Olivia Karlsson, CMO and Co-Founder at Swiftly. This episode was recorded through a Zoom-call on January 19, 2022.
Together with podcast I am launching a brand new CMO Community. If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".
Happy listening!
– Joeri
In this podcast, we find out who Olivia Karlsson is. She also tells us about the challenges she is currently having. Later, she also tells us how she maintains her self-confidence.
KEY HIGHLIGHTS
[00:10] How are you today?
[00:50] Tell us a bit about yourself and about your company.
[02:50] What are the challenges that you have at the moment?
[05:50] How do you keep the confidence in yourself?
[12:44] Are you looking at social media?
[16:35] Do you have a preference for certain social media for yourself or for your business?
[20:35] Is there a kind of tool or tactic or campaign that you did, and you want to tell something about that?
NOTABLE QUOTES
· It's actually really healthy sometimes to ask a lot of questions and just be honest with yourself that you don't know everything, and that's okay.
· you don't know what other people think it's often in your own head that you're thinking of stuff, thoughts and scenarios that are not even there.
· So, for me, social media felt like an escape to the world.
RESOURCES
Mentioned Books
· The 5K Challenge for Solopreneurs
CONNECT
· LinkedIn: https://se.linkedin.com/in/olivia-karlsson?trk=public_profile_browsemap