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Web3 CMO Stories
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.
Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host.
This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.
Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.
You’ll hear insights from voices such as Gary Vaynerchuk (Gary Vee), Chris Do, Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq
Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.
Featured in Cryptopolitan and sponsored by CoinDesk (2024), RYO (2025-2026) and Metricool (2026)
Web3 CMO Stories
S1 E18 How the Fitness Australia Educator of the Year Wrote his ebook – with Jono Petrohilos
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Today's guest is Jono Petrohilos, Fitness Australia Educator of the Year, online course creator, international speaker, best selling author and podcast host.
This episode was recorded through a StreamYard call on April 27, 2022.
You find the show notes here: https://webdrie.net/s1-e18-how-the-fitness-australia-educator-of-the-year-wrote-his-ebook-with-jono-petrohilos/
Did you already about my CMO💯club, a brand new CMO Community? If you want to know more, follow me on Twitter or Instagram and send me a DM with the keyword "CMO100".
Happy listening!
– Joeri
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📘 Read The Future CMO: Amazon
👥 Join the Future CMO Community
🌿 Explore Sintra Synergies Retreat
💼 Connect on LinkedIn
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Jono Petrohilos tells us how it all started for him and how he managed to climb from low to the top with his business. He also tells us the story of his eBook and how it all started.
KEY HIGHLIGHTS
[00:18] How are you?
[01:29] Who are you and what are you doing in life?
[13:20] Did you made a cover design for your ebook?
[21:50] Are you specialized in one part of your business and your partner in the other one?
[25:46] Would Facebook be your main channel for communication?
[29:15] How can people connect with you?
NOTABLE QUOTES
· You can solve your biggest problem for 20 bucks, but you're too busy sitting here blaming everyone else but yourself.
Mentioned
Books
· The Bootcamp Blueprint: How Personal Trainers & Fitness Professionals can build a 6 Figure Fitness Business, Working Just 60mins a Day.
· The E-Myth
· The 5K Challenge for Solopreneurs
Websites
CONNECT
· LinkedIn: https://au.linkedin.com/in/jonopetrohilos
· Instagram: https://www.instagram.com/jono_petrohilos/
· Facebook: https://www.facebook.com/jono.petrohilos.98
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