Web3 CMO Stories

S1 E31 Why Writing a Business Book is Easier Than You Think – with Mike Ulmer

August 10, 2022 Joeri Billast & Mike Ulmer Season 1
Web3 CMO Stories
S1 E31 Why Writing a Business Book is Easier Than You Think – with Mike Ulmer
Show Notes Chapter Markers

Today's guest is Mike Ulmer. While he specializes in helping business people write their books,  he has written 13 books with a total of nearly $1 million in total sales revenue.
His latest book (March, 2022) is Show and Tell Writing: A Great Short Business Book About How To Write A Great Short Business Book.

This episode was recorded through a StreamYard call on July 14, 2022.
You find the show notes here: https://webdrie.net/s1-e31-why-writing-a-business-book-is-easier-than-you-think-with-mike-ulmer/

Here is the link to Joeri's own book, which was launched on Amazon very recently: https://www.amazon.com/dp/B0B8BXR7NF



Who is Mike Ulmer?
] Did you always work with an editor or did you also self-publish your books?
Mike to Joeri: What was the thing you learned the most about yourself writing the book?
Mike to Joeri: What did you learn not about your writing process, but what did you learn about the human being when given the chance to look at your life?
Is there a kind of an ideal number of pages for your book?
Are there other ways around the book that help you make money that you would advise people to write a business book?