
Web3 CMO Stories
🎙️ Smart, strategic conversations at the edge of Web3, AI and marketing.
Hosted by Joeri Billast, this top 5% global podcast dives into how bold brands and founders grow with visibility, trust and storytelling – across tech, community, and culture.
You’ll hear from thought leaders, tech builders, and marketing minds shaping the future with no hype, just real insights and actionable ideas.
Sponsored by CoinDesk and RYO • Host of Sintra Synergies Retreat (Sep ’25)
Web3 CMO Stories
S1 E36 Why do Value-Added-Incentives beat Discounting Prices every time – with Marco Torres
Today's guest is Marco Torres. He is the Founder of MarketingBoost.com, he has helped thousands of business owners worldwide boost sales and scale their businesses by as much as 5-fold through the use of incentive-based marketing.
Marco teaches entrepreneurs how to soar sales & marketing through the use of “Value-Add-Incentives” instead of discounts. His Facebook Group is home to more than 27,000 active business owners who are raking in sales with his advice and amazingly affordable subscription program.
This episode was recorded through a StreamYard call on July 26, 2022.
You find the show notes here: https://webdrie.net/s1-e36-why-do-value-added-incentives-beat-discounting-prices-every-time-with-marco-torres/
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This is the club where you can brainstorm with your peers, discuss the latest trends, share your experiences & troubleshoot together.
Get your free invite via this link: https://joeri.link/cmo100club