Web3 CMO Stories
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Web3 CMO Stories
S1 E50 How to Unlock B2B Business Growth by Eliminating the Friction Effect – with Dean Isaacs
Today's guest is Dean Isaacs.
When Dean launched his consulting firm in a new city where he had no contacts or network, and went from zero sales to high 6 figures in under 14 months, people started asking me how he did it.
His secret was merging marketing and sales into a simple, cohesive approach that is aligned with how my ideal clients buy. He calls this approach 'Eliminating the Friction Effect'.
Dean loves to share his practical, actionable sales, marketing and business growth ideas with us.
This episode was recorded through a StreamYard call on August 30, 2022.
You find the show notes here: https://webdrie.net/how-to-unlock-b2b-business-growth-by-eliminating-the-friction-effect-with-dean-isaacs/
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