Web3 CMO Stories
Web3 CMO Stories is the podcast for marketing leaders and founders building in the next web, where blockchain, AI and immersive technology meet.
Every week, host Joeri Billast sits down with founders, CMOs and thought leaders to unpack how brands grow visibility and trust when technology rewrites the rules. No hype and no jargon: clear, strategic conversations in a language business leaders outside the tech bubble understand.
With more than 300 episodes since 2022, the show ranks in the top 5% of podcasts globally according to Listen Notes. Guests include Gary Vaynerchuk, Chris Do, Mark Schaefer, Joe Pulizzi and Ben Goertzel of SingularityNET.
Joeri is a Fractional CMO, AI Visibility Strategist, TEDx speaker and author of The Future CMO, endorsed by Philip Kotler.
Sponsored by CoinDesk (2024), RYO (2025-2026) and Metricool (2026). Featured in Cryptopolitan.
"One of the sharpest marketing shows running right now." Matt Wilkinson, Founder of Strivenn
Articles and transcripts: webdrie.net
About Joeri: joeribillast.com
Web3 CMO Stories
S2 E09 What are the Amazing Opportunities in the Metaverse – with Sasha Wallinger (at Web Summit)
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Our guest today is Sasha Wallinger, Global Head of Web3 & Metaverse Strategy at Journey.
For more than a decade, Sasha has woven the physical, digital and virtual into luxury, premium and pop-culture ecosystems. Currently, Sasha translates Web3 opportunities, with a focus on connecting heritage, fashion and luxury brands with their audiences.
This episode was recorded in the podcast booth at Web Summit on November 4, 2022.
You find the show notes here: https://webdrie.net/web-summit-2022-what-are-the-amazing-opportunities-in-the-metaverse-with-sasha-wallinger/
PS: Did you already hear about our my new CMO Stories NFT? Be sure check it out and learn about the benefits you get 🔥
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