
Web3 CMO Stories
🎙️ Smart, strategic conversations at the edge of Web3, AI and marketing.
Hosted by Joeri Billast, this top 5% global podcast dives into how bold brands and founders grow with visibility, trust and storytelling – across tech, community, and culture.
You’ll hear from thought leaders, tech builders, and marketing minds shaping the future with no hype, just real insights and actionable ideas.
Sponsored by CoinDesk and RYO • Host of Sintra Synergies Retreat (Sep ’25)
Web3 CMO Stories
S2 E15 How will Blockchain Technology Revolutionize the Way that Banks Operate – with Karen Shidlo
Today I am joined by Karen Shidlo, aka Blockchain Babe. She is the CMO at Fiat24, Web3 Banking Concept🇨🇭
She is inspired by how DeFi can address many of the flaws in existing financial systems and how blockchain technology will revolutionise the roles of banks and end users. She has worked in content marketing, visual and graphic design, and art direction for a diverse range of agencies, luxury brands and an ETH Spinoff in the biotech sector.
This episode was recorded through a StreamYard call on November 22, 2022.
You find the show notes here: https://webdrie.net/how-will-blockchain-technology-revolutionize-the-way-that-banks-operate--with-karen-shidlo/
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