CMO Stories

S2 E17 What Opportunities does the Metaverse Present for Businesses – with Carol Carpenter

January 11, 2023 Joeri Billast & Carol Carpenter Season 2
CMO Stories
S2 E17 What Opportunities does the Metaverse Present for Businesses – with Carol Carpenter
Show Notes Chapter Markers

Today Joeri is joined by Carol Carpenter.

Carol is the CMO of Unity where she leads brand and creative, comms, customer insight, community, and more. Prior to joining Unity, she was the CMO of VMware where she led the transformation of the company from license software to subscription and SaaS. Carol has led teams in large and small companies, including Google, ElasticBox (sold to CenturyLink), Trend Micro, and Apple.

Unity is the world’s leading platform for creating and growing interactive, real-time 3D content. Our platform provides a comprehensive set of software solutions to create, run, and grow interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices. We serve customers of all sizes, at every stage of maturity, from individual creators to large enterprises

This episode was recorded through a StreamYard call on December 8, 2022.
You find the show notes here:  https://webdrie.net/what-opportunities-does-the-metaverse-present-for-businesses--with-carol-carpenter

 

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Who is Carol Carpenter?
What is the current state of the metaverse?
How are looking at avatars or does Unity handle them?
What are your thoughts on digital identity?
What are some of the use cases in business that unity offers that you can show in the metaverse?
Can you give us examples of how to bring our customers closer through the metaverse?
Is there something that you see happening that you're excited about for Unity?
Where do you want to send people to connect with you?