Web3 CMO Stories
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.
Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host.
This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.
Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.
You’ll hear insights from voices such as Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq, Chris Do, Gary Vaynerchuk (Gary Vee).
Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.
Featured in Cryptopolitan and sponsored by CoinDesk (2024) and RYO (2025).
Web3 CMO Stories
S2 E44 Sky Club: How to Make Web3 More Accessible for Users by Reducing Friction – with Louise Ivan
Today, I’m joined by fellow Sky Club member Louise Ivan.
Louise is the CEO and Co-founder of Ryder—a hardware wallet that simplifies your Web3 journey. Before creating Ryder to simplify one’s journey in web3, Louise was the Growth Lead at Stacks Foundation (STX), leading community and token growth. Currently, STX is the top web3 project on Bitcoin.
This episode was recorded through a StreamYard call on April 11, 2023. Read the blog article here: https://webdrie.net/how-to-make-web3-more-accessible-for-users-by-reducing-friction-with-louise-ivan
If you're interested in our W3X Mastermind, please send me a DM on LinkedIn, Twitter or Instagram.
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