
Web3 CMO Stories
🎙️ Smart, strategic conversations at the edge of Web3, AI and marketing.
Hosted by Joeri Billast, this top 5% global podcast dives into how bold brands and founders grow with visibility, trust and storytelling – across tech, community, and culture.
You’ll hear from thought leaders, tech builders, and marketing minds shaping the future with no hype, just real insights and actionable ideas.
Sponsored by CoinDesk and RYO • Host of Sintra Synergies Retreat (Sep ’25)
Web3 CMO Stories
S2 E50 How Web3 Will Shape the Future of Culture and Society – with Shashwat Eternal
In this fascinating episode, Joeri Billast and Shashwat Eternal dive deep into the world of Web3 and its potential impact on culture and society.
Shashwat has been a novelist, a founder in the normie world, and a marketeer in Web3 for about 3 years. He has led the marketing efforts for multiple projects, NFT3 being his third, and brings a cultural lens to everything crypto.
His central conviction is that among the 3 big tech frontiers of AI, Bioengineering and Blockchain, blockchain will bring the most benign cultural progress. It is this thesis and the ideal of individual sovereignty he explores as head of Marketing for NFT3.com.
Joeri and Shashwat discuss the current state of the decentralized finance (DeFi) space, the emergence of decentralized identity, and how Web3 gaming could revolutionize the industry. They also share insights on the Metaverse and its potential to change how we interact and network in the digital realm.
Don't miss this thought-provoking conversation as they explore the future possibilities of Web3 technology and its implications on our everyday lives.
This episode was recorded through a StreamYard call on April 25, 2023. Read the blog article here:
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