
Web3 CMO Stories
🎙️ Smart, strategic conversations at the edge of Web3, AI and marketing.
Hosted by Joeri Billast, this top 5% global podcast dives into how bold brands and founders grow with visibility, trust and storytelling – across tech, community, and culture.
You’ll hear from thought leaders, tech builders, and marketing minds shaping the future with no hype, just real insights and actionable ideas.
Sponsored by CoinDesk and RYO • Host of Sintra Synergies Retreat (Sep ’25)
Web3 CMO Stories
S1 E53 How Edward Created the First Play-to-Earn Game in Blockchain and the Biggest Blockchain Meetup in the World – with Edward Sturm
Today's guest is Edward Sturm, Co-Founder at Commit Club.
Edward has made viral videos totaling hundreds of millions of views, the first play-to-earn blockchain game while running the biggest blockchain meetup in the world, and has done search engine optimization for Fortune 100 companies. He's a self-improvement fanatic, doing cold showers and daily meditation since college. For the last four years, he has traveled the world and lived in over 30 countries.
This episode was recorded through a StreamYard call on September 15, 2022.
You find the show notes here: https://webdrie.net/how-edward-created-the-first-play-to-earn-game-in-blockchain-and-the-biggest-blockchain-meetup-in-the-world-with-edward-sturm/
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