Web3 CMO Stories
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.
Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host.
This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.
Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.
You’ll hear insights from voices such as Gary Vaynerchuk (Gary Vee), Chris Do, Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq
Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.
Featured in Cryptopolitan and sponsored by CoinDesk (2024), RYO (2025-2026) and Metricool (2026)
Web3 CMO Stories
S2 E04 Why Many Web3 Projects Won't Survive the Next Five Years – with Anastasiia Bobeshko (at Web Summit)
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Anastasiia is Head of Marketing at Yellow. She is a marketing visionary and technology enthusiast whose main passion is building global brands by creating digital acquisition strategies with the help of witty omni-channel communication.
Yellow is building the Web 3.0 Internet of Finance through groundbreaking Fintech technologies, Blockchain startup incubator seed investments, mentorship, advisory, analytics, and software solutions.
This episode was recorded outside at the Altice Arena in Lisbon during Web Summit on November 4, 2022.
You find the show notes here: https://webdrie.net/web-summit-2022-the-current-state-of-web3-where-we-are-and-whats-next-with-anastasiia-bobeshko/
PS: Did you already hear about our my new CMO Stories NFT? Be sure check it out and learn about the benefits you get 🔥
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