Web3 CMO Stories
Web3 CMO Stories is the leading podcast for Web3, AI and strategic brand building.
Hosted by Joeri Billast – author of The Future CMO (endorsed by Philip Kotler), international speaker and media host.
This top five percent global show brings sharp, strategic conversations for founders, CMOs and marketers in Web3, AI and digital business.
Guests include respected thought leaders and marketing minds from the blockchain, AI and digital business scene.
You’ll hear insights from voices such as Mark Schaefer, Joe Pulizzi, Ben Goertzel (SingularityNET) and Jason Yeager (MyTechCEO). Coming up: Musa Tariq, Chris Do, Gary Vaynerchuk (Gary Vee).
Each episode offers clear, actionable ideas to help you grow with trust, visibility and narrative clarity in a fast-changing technological landscape.
Featured in Cryptopolitan and sponsored by CoinDesk (2024) and RYO (2025).
Web3 CMO Stories
S2 E50 How Web3 Will Shape the Future of Culture and Society – with Shashwat Eternal
In this fascinating episode, Joeri Billast and Shashwat Eternal dive deep into the world of Web3 and its potential impact on culture and society.
Shashwat has been a novelist, a founder in the normie world, and a marketeer in Web3 for about 3 years. He has led the marketing efforts for multiple projects, NFT3 being his third, and brings a cultural lens to everything crypto.
His central conviction is that among the 3 big tech frontiers of AI, Bioengineering and Blockchain, blockchain will bring the most benign cultural progress. It is this thesis and the ideal of individual sovereignty he explores as head of Marketing for NFT3.com.
Joeri and Shashwat discuss the current state of the decentralized finance (DeFi) space, the emergence of decentralized identity, and how Web3 gaming could revolutionize the industry. They also share insights on the Metaverse and its potential to change how we interact and network in the digital realm.
Don't miss this thought-provoking conversation as they explore the future possibilities of Web3 technology and its implications on our everyday lives.
This episode was recorded through a StreamYard call on April 25, 2023. Read the blog article here:
If you're interested in our W3X Mastermind, please send me a DM on LinkedIn, Twitter or Instagram.
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